I believe this is just the beginning of a wonderful journey for both our teams and, of course, all our customers and players.”ĭavid Koma and Nordcurrent are not the first to do a collaboration like this. It is a pleasure to work with David Koma, a fashion designer who is curious and determined to explore the potential of mobile games as an environment to build relationships with fashion lovers all over the world. Introducing real fashion brands in Pocket Styler is a natural progression as the game grows, and it is enthusiastically supported by millions of players. Pocket Styler’s mission is to provide its players with a platform to experience high fashion, develop a sense of style, learn to make choices, and meet new friends. “Barriers between digital and physical fashion are fading. Victoria Trofimova, Nordcurrent co-founder and CEO said, It is a new experience, launching the collection as clothing and virtually within the app, allowing more people than ever to own one of my designs.” It has been fantastic to collaborate with Nordcurrent – I have loved the process of transforming my designs into digital fashion items and am very excited to see how Pocket Styler gamers will interact and style our creations. “With the mobile game market valued at 120 Billion USD in 2021 with 7.7% year-on-year growth, it is an unmissable space for a fashion brand like mine to explore and reach new audiences. Simultaneously the exact items will be available to purchase online at David Koma’s website.ĭavid Koma, Founder, and Creative Director commented, On 28th November 2022 more than 100 items of clothing, footwear, and accessories from the David Koma Resort 2023 collection will become available within Pocket Styler. It has been downloaded 15.8 million times and has a monthly active user base of 1.7 million players. Pocket Styler currently boasts over 310 trillion possible combinations of outfits with 1 0.5 million looks submitted weekly and over 10 million votes given to outfits daily. The game was developed by Nordcurrent and launched in 2021. Pocket Styler is a fashion designing game that allows players to create and style their avatar for a range of daily themed events, with other gamers voting on their outfits.

Pocket styler online